Built on Legacy. Driven by Structure.
Business Plans Plus has been serving entrepreneurs since 2015. Built through community work, real world mentorship, and a legacy rooted in Black excellence. We exist because too many good ideas fail from poor execution. Founders have vision. We bring the structure to match.
How we got here and why we do this work
BPP did not start in a boardroom. It started in the community.
Rodney Jones, a Howard alum with an MBA from the University of Tampa and decades of global marketing experience at Owens Corning, spent years helping first time founders get their businesses off the ground with something real: a plan, structure, and a real shot.
That legacy runs deep.
Rodney’s father was among the first Tuskegee Airmen and later became the first Black owner of an airport in Washington, D.C. Excellence, service, and ownership are not talking points here. They are part of the foundation.
Rodney built the foundation. We’re building what comes next. Today, BPP brings together strategy, systems, and modern technology so founders can operate with more clarity, control, and momentum in a faster-moving business world.
The beginning
BPP started by helping first time founders turn ambition into structure, with real guidance, practical planning, and support rooted in the community.
Why we're here
We’ve seen too many good businesses struggle, not because the vision was weak, but because the systems behind it were never built to hold growth.
What’s next
We’re building on that foundation with modern strategy, systems, and technology so today’s founders can grow with more clarity, control, and momentum.
What we stand for and how we work
These aren't just words on a wall. They shape every decision we make and every project we take on. We've learned what matters by working alongside hundreds of business owners.
Strategy, systems, and execution working together
We don’t hand you a plan and disappear. We get in the work with you, building the systems, connecting the tools, and making sure everything actually runs. Strategy without execution is just a nice document. We do both.
Clear strategy that gives you direction, not just ideas
Systems that run your business, not the other way around
Execution that turns plans into actual results
The people behind it
Business Plans Plus is built by people who have been in the rooms where decisions get made. Corporate boardrooms, research labs, client workshops, and late night strategy sessions. We brought that experience here because founders deserve the same level of operational support that Fortune 500 companies take for granted.
Rodney is where it all started.
Background
With an MBA from the University of Tampa and 40+ years at Owens Corning, Rodney led $110M+ annual sales plans, managed field teams, and developed marketing strategy across 20+ countries. His experience spans sales, marketing, product strategy, and international business across the U.S., Asia Pacific, and Europe.
What he built
In 2010, Rodney founded Business Plans Plus to give startups, small businesses, and nonprofits access to the kind of strategic support usually reserved for companies with six-figure consulting budgets. Over the years, he has helped 300+ businesses get organized enough to grow.
Legacy
Rodney’s father was one of the first Tuskegee Airmen and built the first Black-owned airport in Washington, D.C. That legacy of excellence, ownership, and community service is the foundation Business Plans Plus was built on.
Daunte is the one who makes the numbers make sense.
Background
With an MBA in Business Analytics and 5+ years working at the intersection of data, technology, and business strategy, Daunte brings an analytical depth that most small business consultants do not.
Experience
His background includes senior-level data analytics at a national architecture and engineering firm, cancer research coordination at Moffitt Cancer Center, data infrastructure management at a tech startup, and clinical lab work. Across every role, the job has been the same: take messy, complex information and turn it into something people can actually use to make better decisions.
At BPP
At BPP, Daunte leads financial strategy, data analytics, AI workflow automation, CRM implementation, business planning, and social media marketing. He is the one making sure the brand shows up with the same structure the team builds into each client’s backend.
Kenny is the one who connects the big picture to the day to day.
Background
Kenny’s professional background includes leading cross-functional teams of PhD scientists on Phase 2 clinical trials, healthcare operations coordination, financial treatment planning, and quality assurance at a 9-figure healthcare company. Across 7 years of bridging clinical research, healthcare operations, and business systems, he developed the ability to take chaotic, high-stakes environments and turn them into repeatable processes that work under pressure.
Experience
His background in regulatory compliance, CRM automation, financial modeling, and AI-driven analytics gives him a mix of clinical precision and entrepreneurial hustle. That range is what makes him effective.
At BPP
At BPP, Kenny leads business development, client growth strategy, and marketing campaigns. He has architected sales strategies, AI integrations, and operational frameworks contributing to $500K+ in projected aggregate revenue growth across the client portfolio. He is the one building relationships, opening doors, and making sure the growth plan is not just on paper, it is happening.
Eli thinks about business the way a designer thinks about a product. Every touchpoint matters.
Background
Eli’s background is in psychology and UX design, which means he does not just ask whether something works. He asks whether it makes sense to the person on the other end of it. Professionally, he has managed IT projects and governance processes at Citi, supported executive-level operations at the Managing Director level, and championed AI adoption across teams.
Experience
He has also worked in fraud analysis, IT support, and system optimization, always focused on the same thing: removing the friction that slows people down.
At BPP
At BPP, Eli leads website design and development, UX/UI, client experience, sales, community engagement, and marketing campaigns. He is the reason your website converts, your intake process feels smooth, and your brand makes a strong first impression. From the first click to the first conversation, that is his lane.
Growing the team
We're looking for people who care about real work and real results.
Ready to move forward
Let's talk about what's possible for your business.
